On the blog this week, our first featured florist, I Do Flowers. If you’re in search of a florist for your wedding, I highly recommend checking out Easthampton, MA based I Do Flowers. Kerry and her team are truly talented floral designers who have an eye for creating some of the most beautiful bouquets and arrangements I’ve seen in my years of photographing weddings. This past June, I Do Flowers was the florist for my wedding couple Rachel & Jim and I just knew I wanted to feature them on my blog series!

We asked Kerry some questions and here is what she had to say…

What inspired you to start your own business?

After graduating from college, I worked full time in retail. In my spare time, I began designing flowers for weddings alongside my Uncle. We started off with just a few weddings and over the course of a couple of years, we found ourselves working almost every weekend. We were doing over 20 weddings per year while both still working at our full-time jobs. It just so happened that my company began closing stores and I knew I had to do something different.

Designing flowers never really felt like a job for me. I loved making a brides wedding dreams come alive. I loved seeing the smiles on their faces when I walked in with their bouquet. With the support of my Uncle and the portfolio we had built together, I decided to take a risk! I left retail, started I Do Flowers and never looked back. I knew I wanted to go to work every day excited and ready to be inspired. Creating beautiful arrangements and making a couple’s vision come alive was my way to make that possible!

What makes I Do Flowers stand out from other florists?

I think we stand out because we aren’t looking to stand out! We’ve helped create beautiful weddings by investing in our clients. We establish a relationship with each of our clients in order to create their vision. We work with them to create something special that speaks to them and their love story. Each and every wedding is different because every couple is different. We treat every client like they are our only client.

What is your favorite part about weddings?

My favorite part about a wedding is seeing the vision come alive on the wedding day. I love planning and creating but when it all comes together that’s something magical!

What is one thing you want clients to know about I Do Flowers?

One thing I want clients to know about us is that we are not only here to create their dream wedding but to make them comfortable and stress free in the process. Sure there will be moments of stress while planning your wedding but if you choose the right vendors, those moments should be few and far between!

I couldn’t agree with Kerry more!!! It’s so important to build and foster a relationship with every wedding couple. I treat my couples the same way, by listening to what their vision is and then making sure that vision aligns with my style and comes alive through my work. If you’re looking for a wedding photographer for your outdoor wedding, CONTACT US today!

Thank you Kerry and the I Do Flowers team. I look forward to photographing your gorgeous work at future weddings!